The Twelve Points are a statement of conservative principles, objectives, philosophy, and additional guiding considerations, composed by Karl Born, a young Indianapolis writer and attorney, beginning in early 2008, completed on July 2, 2009. The idea for the Twelve Points, along with several of the points, came from the "Seven Points," an older statement of conservative principles, created by a group of young conservatives at Indiana University, in 2003: Grand Old Cause. 

The purpose of the Twelve Points is to serve as a delivery mechanism for distilled, concentrated conservative thinking, offered in order to return completeness and clarity to popular conservatism, to spread knowledge of the true principles of conservatism throughout the conservative community, and to focus and promote agreement among conservatives. 

Over the past two decades, the conservative movement has lost its uniting sense of direction, which has rendered it confused, frustrated, and impotent. Certain crucial conservative principles and concepts have faded from our common memory and lost their rightful influence and, consequently, our fellow conservatives (including conservative leaders) too often can no longer be relied upon to understand them, to be committed to them, or to apply and advance them in a coherent way. No conservative should be satisfied with the results that this has produced in American public policy. 

The Twelve Points will help to solve this problem, this statement of conservative principles being an instrument by which we may frequently recur to these fundamental principles and keep points of conservative thought freshly in our minds, teach conservative thought to the newer and younger conservatives, and provide all conservatives with a means of together affirming that, yes, we still care about these conservative principles, and conservative principles still define this movement.

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What is our plan for communicating conservatism and its principles to new conservatives?

As conservatives, we ought to have some plan for communicating conservative principles -- in all the detail that is needed for them to be implemented and followed -- to the largest number of people possible. This should extend beyond conservatives alone, but the movement cannot succeed unless these ideas are well-known and understood within the conservative community itself.  When the movement's memory fails or its attention wavers, we lose.  (If we win, it would be by accident. How could we intentionally implement a program of conservative reform without remembering what we're doing, and why, and how, and what we need to avoid?)

In the conservative movement, right now, what is our plan for communicating all of these ideas? Do we have one?

There are organizations and people who are making valuable efforts to make these ideas known to conservatives, among others, but the Twelve Points distill and concentrate the conservative philosophy and state it clearly, concisely, and memorably. For the conservative movement to continue on without the Twelve Points would be like traveling across the country without a vehicle. It could be done, but it would take a longer time than necessary, it would be difficult, and there would be a substantial possibility that we would fail.

The answer is clear: read and re-read the Twelve Points.  Endorse the Twelve Points.  Spread the word!  Recent history makes it clear that we can no longer simply assume that other self-described "conservatives" agree with us; that they truly understand the Constitution, rather than simply using it as a slogan or rallying point; that they are as interested in freedom as they are in invoking its name; that they understand that morality and responsibility are not incompatible with freedom, unless they are made incompatible by people who understand neither morals nor liberty; and that the future of the conservative movement may depend upon our ability and willingness to give greater emphasis and care to applications of our principles that, though familiar to us, have not yet been given prominence.  If we want to be united and strong, and if we want conservatives to understand conservatism itself, we will have to make it so.  We need the Twelve Points.